Tag Archives: SEO



Negative SEO Is a Marketing Bogeyman That Can Sabotage Your Website

Anyone who spends any time at all looking around online for search engine optimization news and information has seen a lot of buzz lately about negative SEO. What is negative SEO you ask? Negative SEO occurs when someone makes an attempt to lower a website’s rankings in the search engines. An easy way to look… Read More


SEO: Then & Now – Oh What a Difference a Few Years Can Make!

With Panda, Penguin and all the other updates coming out of Google regularly, SEO has transformed over the years. What worked a few years ago, doesn’t work today as Google and the other search engines are constantly making improvements to provide internet users with an improved experience. If you were to look at a webpage… Read More


The Downsides of a Yellow Book or Yellow Pages Website

Back in the good old days, if you wanted your business to be noticed by a large market, you simply had to advertise on the Yellow Book or Yellow Pages. Now that the Internet has taken over, they have also adapted with the times and the hard copy was turned into Yellow Book / Pages… Read More


The Importance of Choosing The Right Keywords For Your Online Efforts

Many business owners in {ip:cityName} choose the keywords they use on their website, blogs, and social media accounts through the trial and error method. They don’t study which keywords will make their business soar online. 95% of the people who try to earn through the Internet fail because they use the wrong keywords. Why do… Read More


Great Benefits of Blogging for Businesses

You may think that maintaining a blog is just an instrument of expressing personal opinions and views. Well, it actually is for most bloggers. However, business blogging is one of the most effective and trendiest ways to build awareness for your brand. Here are some advantages of blogging that your business will enjoy in its… Read More


Backlinking: How It Can Boost Your Business

Do you want your business to get noticed? Then, you would have to make use of Search Engine Optimization (SEO) tools to improve the ranking of your website. Backlinking is one important facet of SEO. It may entail a lot of time and effort but the results are worth it. It will tell Google how… Read More



Top Three SEO Mistakes You Should Not Commit

Now, you’ve realized that you want to make use of Search Engine Optimization, you can either do it yourself or have a marketing agency carry it out for you. Whichever way you go, you have to understand the process of Search Engine Optimization so that you can avoid the mistakes that can do more harm… Read More


Copywriting 101: Understanding Its Benefits In Achieving Success

There are many business owners in {ip:cityName} that are not aware of the concept of copywriting and how it can help their business grow. What is exactly the role of copywriting in the success of a brand? First off, what is exactly copywriting? It is the process of stringing words, sentences and paragraphs with the… Read More


Mobile App Marketing That Will Make Your Downloads Skyrocket

Now, you may have built a mobile app for your business. You have perfected every single aspect of it but how come no one is downloading it? Well, it seems that you don’t have a good marketing plan to back it up. Creating a mobile app is just the first stage of getting your message… Read More


Low Cost Advertising

Three Steps To Save Money On Your Business Advertising One of the main things that eats into a business budget is the cost of advertising. With the struggling economy it’s important to ensure your business stays afloat. Cutting advertising costs is an option many business owners in {ip:cityName} consider but struggle to implement because they… Read More


How Local SEO has Changed the Game

In the late 90s, the Internet became extremely popular since people were eager to communicate with friends electronically, both locally and internationally. For businesses, this was a big break since they could now connect with a much wider pool of customers. They were no longer limited to the area their store could reach physically. As… Read More


The Wonders Local SEO Can Do for Your Business

As a small business owner in {ip:cityName}, adding local SEO into your marketing mix  is probably be one of the best things you can do RIGHT NOW to boost your business. While the benefits are aplenty, here are our personal favorites: Reach Your Potential Customers When They REALLY Need You Say you run a party… Read More


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Beating The Competition

Many business owners in {ip:cityName} are looking online for strategies to help boost their advertising. Due to the increasing popularity of the internet as a marketing platform as a business owner in {ip:cityName} it is now more important than ever to ensure your advertising is highly targeted. There are several ways of doing this so… Read More


GADWORD

Google Adwords

Instant traffic when you want it… AdWords and Your Business Adwords or Pay-per-Click (PPC) advertising is, essentially, the 21st century equivalent of direct marketing, allowing advertisers to test ideas in hours rather than months; and it can be done very effectively for a few hundred dollars and certainly considerably less than thousands. The big advantage… Read More